As a business owner you know that digital marketing is ever evolving and often feel it can be difficult to navigate! But you understand its importance in growing your business. Especially now when digital-first approach has been essential in reaching new audiences, nurturing your audience into becoming loyal customers, and connecting with them. 

So if you are reading this, you might be at a point where you need additional resources to help you meet your marketing goals, but you cannot decide whether partnering with an agency is the right next step for you.

We have designed the following checklist with common pain points that business owners tend to experience when deciding whether to outsource their digital marketing efforts.

The Checklist 

Place a tick next to the pain point that best describes your current situation.

The checklist - Should I partner with a digital marketing agency?

If you have ticked at least 6 or more of these points, it’s time to consider outsourcing your marketing efforts so you can invest your time and money wisely and focus on growing your business.

Choosing the right agency

The next step would be to do some research and find the digital marketing agency that will be the right fit for your business. 

Some of the things you might look for are agency’s: 

– List of current and past clients, and their case studies or portfolio;
– Reviews and client testimonials;
– Team, level of expertise and services on offer to ensure they align with your needs and goals;
– Business processes and how successful they are in marketing themselves (check out their website and social media); and
– Brand story, values and culture to ensure your businesses will align when working together.

Partnering with the right digital marketing agency is likely to save you time, money and effort. Because the best agencies work as your dedicated partner that help get you the results you want and deliver on what they have been hired to do. 

If you have any questions on what it is like to work with an agency or what exactly you need to get started with one, we are happy to share our views based on the successful partnerships we have established with our client base. Email us anytime at